Galaxy S III Is Selling Like Hot Cakes. Better Luck Next Time, HTC and Apple.

The Galaxy S III has been EVEN MORE SUCCESSFUL than the S II.

Samsung Electronics, the world's top smartphone maker, has sold more than 10 million units of its newest Galaxy S III model since its launch about two months ago, a report says. Apple, who? HTC, who?

The company said earlier this month it expected a record operating profit of 6.7 trillion won ($A5.68 billion) in the Quarter II, boosted by strong sales of its flagship Galaxy range of Smartphones.

"It appears that it (accumulated sales) has exceeded 10 million units," J.K. Shin, head of the Samsung's Mobile Communications Division, said.

Mr Shin said last month he expected the global sales of the new phone - available in more than 140 countries - would surpass 10 million by the end of July, including sales of about a million units at home.

The third version of Samsung's Galaxy S series offers face-recognition technology and voice-activated controls as well as a more powerful processor, Samsung Exynos Quad-Core.

It also has a 12.2cm screen that is 22 per cent larger than the previous S2 version, while it can detect eye movements and override the automatic shutdown if the user is looking at the screen. Samsung likes to call this feature, 'Smart Stay'.

Samsung shipped 44.5 million smartphones in the first quarter, exceeding the 35.1 million of US arch-rival Apple, according to market researcher Strategy Analytics in April.

Samsung, embroiled in a slew of patent suits with Apple in international courts, is pinning its hopes on the S III to further erode its market share before the expected new version of Apple's iPhone 5 this year.

Earlier this month, Samsung won one of those patent battles, with a British judge ruling that Samsung's Galaxy tablet did not infringe Apple's registered design and that consumers were not likely to confuse it with the iPad tablet.